One good metric for determining corporate efficiency is consistency throughout all levels of the operation. That is to say, when problems both large and small are handled with the same effective approach. As this video clearly demonstrates, oil giant BP attacks difficult situations with the same fierce intensity regardless of the nature of the accident.

 

Exec: “I’ve got Kevin Costner on the phone. He’ll know what to do for sure!”

 

BP Spills Coffee:

 

 

 

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